Sedo Revamps Domain Parking Program To Deliver Better Earnings For Domain Owners

Highly relevant keyword ads, more detailed statistics and website-like page layouts make Sedo’s Parking Program the most comprehensive and high-performing...

Highly relevant keyword ads, more detailed statistics and website-like page layouts make Sedo’s Parking Program the most comprehensive and high-performing on the Web.

Sedo, the leading online marketplace for the buying and selling of domain names, has today announced new features and a restructuring of its domain parking program, designed to deliver greater profitability to any domain name holder. The new program supplements the company’s highly successful SedoPro offering – targeted at professional domain portfolio holders – to give all Sedo customers the ability to leverage powerful Website analytics, new page layout options and an increased payout rate on pay per click advertising revenue.

“Up until now, only large portfolio holders and registrars could enjoy the benefits of a professional-level domain parking service,” said Matt Bentley, chief strategy officer of Sedo. “Now, we’ve leveled the playing field by offering the same detailed analysis tools, customizable layouts, and high-end earnings to anyone with a Sedo account.”

New features introduced today include:
More powerful statistical tools: Offering a behind the scenes look at visitor behavior on each parking page, the new statistics identify where visitors are coming from and where they’re clicking on the pages. There are also new tools to create sub-portfolios for better domain organization, quickly evaluate portfolio performance trends, and identify domains needing optimization.

Website-like page layouts: Sedo introduced four colorful new page designs, some including photos and search-engine friendly texts. It’s now also possible to choose thematic photos to customize the look and feel of the parking pages.

Stronger earnings: Sedo has increased their overall payout rate and switched feeds at their advertising provider. This change enables Sedo to offer more competitive payouts on tens of thousands of keywords to instantly increase their performance.